The popularity of a site: a consistent reliability indicator!

Among the criteria that provide a bonus score, popularity is one that strongly influences the algorithm. It is rather difficult to obtain because it requires that the analyzed website be recognized as “popular” by several sources. Let us explain!

What is the popularity of a website?

The popularity of a website is determined by the number of visitors it attracts, the engagement of users (the time they spend on the site and their interaction with the content), links to this site from other websites, and the activity around the site on social networks. The higher these factors, the more popular the site is considered!

Why is popularity important in evaluating the reliability of a website?

The popularity of a site can indicate a certain reliability because many users visit and trust it. However, like all criteria, one should always maintain a certain distance: some popular sites may spread incorrect information. The reliability of a site must therefore be evaluated on the basis of several factors in addition to its popularity index…

Where to find information about the popularity of a website?

To obtain information about the popularity of a site, you can use SimilarWeb or SEMrush, two free tools. SEMrush provides a global ranking and traffic statistics, while SimilarWeb offers a more detailed analysis of traffic sources and visitor geography. They offer the possibility of obtaining more detailed data through paid offers.

Scamdoc partially uses these tools to obtain information about popularity.

What is the impact of this criterion on Scamdoc’s score?

After collecting various information on the popularity of the analyzed sites, Scamdoc categorizes them into three categories: Very popular, popular and moderately popular. Depending on these elements, the algorithm adjusts its score, always in light of other available information!

Important note: In some cases, the popularity is such that all other criteria are eclipsed. In this case, the score is automatically set to the maximum and the display is simplified. Here is an example where all the criteria are hidden: